Born and raised in Alaska, I know firsthand that marketing here plays by different rules. What works in major cities does not always translate locally. Alaskans value authenticity, real relationships, and brands that actually understand their audience. That perspective shapes everything I do.

Experience

I started my career in the agency world, managing social media, content creation, and digital strategy for some of Alaska’s largest telecommunications providers, tourism organizations, and advocacy groups. I led high-impact campaigns, refined messaging for distinct audiences, and built content designed to drive real engagement, not just fill feeds.

My background is both creative and analytical. I earned dual degrees in Marketing and Biology from Gonzaga University, which gives me a different lens when it comes to strategy. Marketing is ultimately about understanding behavior. Biology trained me to recognize patterns, analyze data, and think critically about why people make decisions.

Outside of agency work, I have built a strong network across Alaska through years of hands-on creative work. As a DJ, I have worked everywhere from packed clubs to community events, collaborating with small businesses, concert promoters, and creatives statewide. That experience gave me real-world insight into what makes people show up, engage, and take action.

Why Summit Media?

Summit Media was built to be a better kind of marketing partner. One that moves quickly, thinks strategically, and stays close to the work. No bloated processes, no unnecessary layers, and no chasing trends that do not serve your brand.

I work directly with clients to create clear strategy, strong creative, and consistent execution across social, content, and paid media. The focus is always on quality, alignment, and results you can actually feel, not just metrics on a report.

Summit Media exists for brands that care about how they show up and want a partner who treats their business with the same level of intention.

On a personal note…

Adidas always. Sugar-free Red Bull. Sushi whenever possible.